About my work

I write content that is accurate, well sourced and built for the people who will rely on it to make decisions. Over the last few decades, I have written more than three million words: close to a million on healthcare and more than two million on addiction and recovery, plus technical and trade content for construction, testing and technology firms.

My background is not only writing. I spent seven years in chiropractic practice management and held frontline and management roles in a drug rehabilitation network. I also spent three years as a content strategist, planning video and blog content and website layouts. Before that, I ran promotion and marketing departments for nine years at three organizations, including trade show operations in high tech. I know how content, marketing and sales work together, and what makes them pay off for a business.

Areas of expertise

Integrative and regenerative health	Chiropractic, acupuncture, nutrition, regenerative medicine, stem cells, platelet-rich plasma, joint pain, integrative wellness clinics
Dental	Biological, restorative and cosmetic dentistry, oral surgery, sleep apnea treatment
Home, building and environment	High-end construction, roofing, hurricane windows, cabinetry, plumbing, HVAC and duct cleaning, mold remediation, carbon monoxide, commercial and environmental cleaning
Testing and technology	Water testing, environmental testing, fiber optic testing, remote monitoring
Addiction, recovery and policy	Drug addiction, drug use and trafficking trends, addiction treatment trends, recovery, criminal justice reform, education
Business and strategy	Competitive analysis, content strategy, insurance (health, life, travel), practice management

Selected work

• Full website copy for 300+ dental practices, plus physical therapists, chiropractors, plumbers and other service businesses.
• Water testing laboratory content. The full website, 130+ blog posts and a 50,000-word contaminant glossary for a water testing company, still in use today.
• 50-state criminal justice series. Fact-checked and updated criminal justice content for every U.S. state, plus regional reports for Africa, Europe, Latin America, Asia, Oceania and the UK.
• Education policy research report (2014). A 109-page report on the Common Core State Standards Initiative covering its origins, funding, key players, curriculum samples, student data privacy and effects on families, drawn from hundreds of sources. Available on request. 
• Addiction and recovery. In-depth articles on addiction in all 50 U.S. states and at least 20 countries, a 20-year series profiling individual drugs, and educational booklets for parents and families.
• Technical B2B content. Content for fiber optic testing and remote monitoring technology companies.
• Integrative health. Content for a nationally known integrative medicine clinic.

How I work

Every claim I write can be traced to a source you would be comfortable defending.

• Primary and authoritative sources first. Government data, institutional research and original studies, not secondhand summaries.
• Figures cited where they are stated. I cite sources that state a number directly, rather than numbers I had to derive or estimate.
• Clear exclusion standards. I avoid sources that are biased, outdated or not authoritative enough for the claim.
• Written for the real reader. I research who the audience is and what they care about before I write, so content speaks to customers, not just about the product.
• Human judgment on every piece. I use modern tools where they help, but every fact and every sentence is checked and refined by me.

Services

• Content strategy: audience research, topic planning and content audits.
• Website content: service pages, about pages and complete site copy.
• Articles and educational content: in-depth, well-sourced articles, guides, training manuals and booklets.
• Research reports: competitive analysis, industry research and white papers.
• Editing and fact-checking: reviewing and strengthening existing or AI-drafted content for accuracy and voice.